With timeless appeal and classic style, it's no wonder that pinup fashion is still popular today.
The first pin-up girls were named so because their images graced poster. In the 1940s, American soldiers at war fell in love with the iconic Betty Grable, whose famous pin-up photo by Frank Powolny became one of the best selling photographs of World War II, selling over five million copies!
Vintage Elegance is A Timeless Style
In the 1950's, stars such as Marilyn Monroe, Rita Hayworth and Ava Gardner created looks with sleek coiffed curls, signature red lipstick, figure hugging silhouettes, bedecked with luxurious furs and eye-catching jewels. Attention to detail, from their winged eyeliner, to strategically placed moles, and looking after their figures. Marilyn Monroe was often asked about her fitness regime, her health and exercise were very important to her in her everyday life.
Embracing a Classic Look
You'll see many looks in today's fashion world that hearken back to the elegant styles of the past. Elegance and style will always have a place, and having pinup fashion in our wardrobes is one way we can make ourselves feel and look beautiful, every day or when you feel like being extra glamourous.
Today, pinup is both a celebration of the past, and a revival of the sophistication and glamour of Hollywood's golden age. It's an homage to sophisticated and unapologetically fierce femininity. Pinup fashion remains popular and evolves and changes with each new decade, inspiring new looks and offering an enduring source of inspiration for modern pinup enthusiasts.
